Seoul

Seoul, a city that blends tradition and modernity, offers the chance to explore history in ancient palaces, chase trends in stylish streets, and savor street delicacies at bustling night markets.

  1. Weather
    Seoul features four distinct seasons. Spring and autumn are warm and pleasant, summer is hot and rainy, while winter is cold. Each season in Seoul has its own unique charm, offering a rich travel experience—whether it’s the cherry blossoms in spring, golden foliage in autumn, or snowy landscapes in winter.

  2. Popular Attractions
    Seoul Tower: Located atop Namsan Mountain, it is one of Seoul’s iconic landmarks. Visitors can take a cable car to the top of the tower and enjoy breathtaking views of the entire city of Seoul.

Gyeongbokgung Palace: Located in the heart of Seoul, it is the royal palace of the Joseon Dynasty. This palace has witnessed the changes in Korean history. Visitors can explore ancient architecture and artifacts here, gaining insights into Korea’s history and culture. The main buildings within Gyeongbokgung, such as Geunjeongjeon Hall and Gyeonghoeru Pavilion, hold significant historical and artistic value.

Bukchon Hanok Village: Located near Gyeongbokgung Palace, it is a well-preserved cluster of traditional Korean houses. The houses here feature traditional architectural styles, with blue-tiled roofs and white walls, exuding an antique charm. Strolling through the village along the winding stone-paved paths feels like stepping back into Seoul’s past.

Samcheong-dong Road: Located near Gyeongbokgung Palace, this is an art-filled alleyway. It is home to numerous galleries, art shops, and cafés, making it a hub for artistic youth. Visitors can admire artworks, enjoy coffee, and soak in the artistic vibe of Seoul.

Hangang Park: Hangang Park is a collective name for eleven parks built along the Han River, where visitors can relax, enjoy the scenic beauty of the river, and immerse themselves in nature.

  1. Shopping
    Dongdaemun Market: One of Seoul’s largest traditional markets, it is home to thousands of shops offering a wide variety of goods. From clothing and accessories to household items and cosmetics, it has it all at affordable prices with excellent quality. A shopper’s paradise, this market lets you hunt for your favorite items while enjoying the fun of bargaining.

Cheongdam-dong: One of Seoul’s renowned fashion districts, it features numerous high-end fashion brands and works by international designers. With a strong fashion-forward atmosphere, visitors can browse luxury boutiques to find trendy clothing and accessories they love.

Myeong-dong: One of Seoul’s bustling commercial districts and a must-visit destination, Myeong-dong is home to numerous shopping centers, food streets, and cultural venues. The streets of Myeong-dong are lined with shops offering a wide variety of products, from clothing and cosmetics to accessories and snacks, all at reasonable prices to suit different visitors’ shopping needs. Additionally, Myeong-dong boasts countless eateries where visitors can savor authentic Korean dishes such as fried chicken, tteokbokki, and naengmyeon.

  1. Transportation
    Subway: Seoul’s subway network is highly developed, with 19 lines covering most of the city’s popular attractions.
    Buses: The city’s bus system is equally convenient, offering suitable routes for both long and short distances.
    Taxis: Taxis in Seoul are another viable transportation option. Using ride-hailing apps makes it even easier to book a ride.

  2. Accommodation Recommendations
    Myeong-dong Area: Located in Seoul’s Jung-gu district, it’s close to attractions like Gyeongbokgung Palace and Seoul Tower. The area features many large shopping centers and a variety of delicious restaurants, making it an excellent choice for visitors.

Gangnam Area: It is a high-end financial district with modern facilities and numerous shopping malls. Visitors can also explore historical attractions such as Apgujeong, Dosan Park, and Bongeunsa Temple.

Dongdaemun Area: It is one of Asia’s largest fashion hubs, where you can easily find trendy clothes and fashion items at great value. Staying nearby makes shopping much more convenient.

Hongdae Area: Located near Hongik University, this area has a youthful vibe with a free-spirited fashion scene. It’s also known for its vibrant nightlife, making it a lively spot for visitors.

Itaewon Area: Famous for its unique architecture and bustling commercial streets, Itaewon is ideal for photos and city walks. It offers a relaxed “K-drama” atmosphere, perfect for those looking to capture the essence of Korean culture.

The Most Popular Cities in South Korea

Why Choose Best Asia Tours

30 yrs’ Experience

We have been engaged in the travel business since 1995.

300,000+ Customers

We have helped 300,000+ customers from all over the world realize their dream tours in Asia.

98.5% Reviews Rated
Excellence

98.5% of our customers have rated our service as excellent.

24/7 Support

Our travel experts are available 24/7. We are available whenever you need us!



Aug 30, 2026~ Sep 16, 2026, 8-person small group 18 Days in Shanghai, Suzhou, Hangzhou, Shangrao, Zhangjiajie, Chongqing, Chengdu, Beijing

Hello everyone! Eric, thank you so much for your attention during our trip to China. Having you and your team there was essential—we really enjoyed it! We hope to return to China with our children in the future and will stay in touch. It will also be a pleasure to recommend you to our friends, who are already eager to visit China after seeing our photos and videos! Thank you!

Fabio

Best of China Tour, 13 Days in Beijing, Shanghai, Chengdu, Chongqing

Sep 2026 • Family

Everything was spectacular. You’ve been communicative and so helpful. It was a terrific mix of guided tours and enable us to freely explore. It is tricky to navigate without fully knowing the language. For our first visit as a family, it was extremely helpful to have the guides. I would like to send a note to Zicasso or your tour company manager to express my appreciation for the level of service. You can send to the Zicasso email platform if possible.

For your info for future customers, since I booked my flights directly with CX, Air China would not permit online check-in. This had to be done at the airport in person since they were the first flight, but they did check us all the way through if the tickets were on one record locator.
Thx you again!

Victoria Young

China Essence with Natural Wonders Exploration

May 05th, 2026, Couple

We traveled to China during 05th May to 17th May, 2026. Here goes our comment.

Guilin & Yangshuo:

Mr. Tom was an excellent guide in every aspect. He made every experience a great adventure and beyond. With his energy and knowledge, he adjusted the schedule with extra activities such as visiting the pandas, which made it extra special. He is good at explaining everything in a clear and succinct way, since much is guiding us, we loved our time in China and couldn’t have done it without Tom. He is also frequently offering helpful knowledge we very much appreciated. He also took great pictures of us. Mr. Kong, the driver is very courteous & flexible.

Zhangjiajie, Furong & Fenghuang town:

Allen is a capable and smart guide who has an optimistic and patient personality. We feel fortunate to have her. She is very good at arranging the schedule and navigating the towns’ sights in an efficient manner. We appreciate her help to negotiate with the photographer and provide us good seats and advice. The driver Mr. Lee is a safe & excellent driver who is courteous to us, other drivers and pedestrians. We thoroughly enjoyed our time in the Zhengzhou area. The hotel was excellent!

Beijing:

Ray Liu is a very knowledgeable and smart guide with excellent English. We learned a lot from him about Chinese history, culture, and current life. He is on time and capable. He shared with us a lot of interesting facts and information, and it was easy to talk to him because he is friendly, talkative and has fluent English. Ray knows his way around & got us everywhere, and it was nice there was a charge port in the back. He can be more courteous to bikers & pedestrians, but we got everywhere safely.

Linda Cheng


    X

    Discover more from Best Asia Tours

    Subscribe now to keep reading and get access to the full archive.

    Continue reading